Pepa for creators

Brands want real people.
Get paid to be one.

Join Pepa and we’ll invite you to paid brand projects that fit your life. Make the content on your phone, in your own voice.

See how it works
Free to join No follower minimum Pay shown upfront Projects come to you

Brands we work with

GoogleMetaTikTokStripeYahooInstagramYouTubeAncherRizzletBo.video

Join a huge network of real creators.

Everyday people making content for brands, from their kitchens, cars, gardens and gyms.

80,000+Creators on board
500,000+Posts published
5,000+Hours of original video
6,000,000+Real engagements
What you get

Every project arrives on one clear card.

No DMs to decode and no fine print. You see the whole deal, then decide.

  • The pay, upfront

    A flat fee for the work, shown before you accept.

  • Exactly what to make

    Format, length and due date, spelled out.

  • How the brand can use it

    Where your content runs and for how long.

A creator filming a sunscreen video in her kitchen
9:41●●● ▮
Ready to shoot
New project for youjust now
The no-white-cast testDaily sunscreen · TikTok, 30–45s
  • You make1 video + post
  • UsageTheir TikTok · 90 days
  • Due3 days after accepting
  • PayFlat fee, shown here
PassAccept
✓Matched to you
$Pay shown upfront
✓Usage rights stated
Our promise

Brand work shouldn’t cost you money or leave you guessing.

Too many brand deals ask creators to pay first, wait months, or sign away their content in the fine print. Here’s what you get with Pepa instead.

“Registration fee”“Buy it, we’ll reimburse you”“Great exposure”Rights hidden in fine print

Our deal with every creator

  1. Free, always.

    You never pay Pepa, and you never buy a product to take part.

  2. Paid work, not exposure.

    Every project comes with a flat fee for your work.

  3. Every term, before you say yes.

    Pay, deliverables, deadline and usage are on the invite.

  4. Your call, every time.

    Accept what fits. Pass on what doesn’t.

Signed,Team Pepa
How it works

Join once. Say yes to what fits.

No pitching brands, no haggling over rates, no chasing replies. Projects come to you.

  1. TikTok@dana.cooks
    Instagram@dana.at.home
    YouTubeAdd later
    ✓ You’re on Pepa

    Join in a minute

    Tell us where you post. It’s free, with no follower minimum.

    Free to join
  2. No-white-cast testSunscreen · TikTok
    New
    Toy tug-of-warPet supplies · Reels
    New
    Post-gym snackProtein bar · Shorts
    New

    Get invites that fit

    We match projects to your life and what you already post.

    Pay shown upfront
  3. A creator filming a drill review in his garage REC
    HookSetupProofClose

    Shoot it your way

    Follow a short shot plan on your phone, in your own words.

    Guided, not scripted
  4. @sam.and.biscuitBiscuit vs. the new rope toy. #ad● Live
    Project complete Paid
    Next invite is waitingCoffee · Reels
    New

    Post and get paid

    Publish with the right #ad label. The flat fee is yours.

    Labeled the right way
Who we’re looking for

Your real life is the qualification.

Brands want someone who looks like their customer, in a home like theirs, saying what they really think.

No follower minimumAny age, any city
Your briefThe no-white-cast test · TikTok
Ready to shoot
1
HookAsk the question buyers ask
2
SetupShow it in your routine
3
ProofCheck it in daylight
4
CloseYour honest take

3 reference posts that are working now

#ad in caption
Guided, not scripted

A clear brief. Your own voice.

You’ll know what the brand needs before you start. How you say it is up to you.

  • A simple shot plan

    Four beats, filmed on your phone, in your own space.

  • Built around what’s trending

    Quick projects shaped by formats that are working right now.

  • Labeled the right way

    Each brief tells you how to disclose, so you stay on the right side of FTC rules.

FAQ

Questions creators ask us.

Something else on your mind? Write to us and a real person will reply.

Help with a project [email protected]
Everything else [email protected]
Does it cost anything to join?

No. Joining is free. We never charge creators, and you never have to buy a product to take part in a project.

Do I need a lot of followers?

No. There’s no follower minimum. An active TikTok, Instagram or YouTube account helps us match you to the right projects.

How much will I get paid?

It depends on the project. Every invite shows the pay before you accept, so you can decide if it’s worth your time.

What can brands do with my content?

Each invite states how the brand can use your content and for how long. If you’re not comfortable with it, pass.

Do I have to label sponsored posts?

Yes. Sponsored posts need clear disclosure, like #ad or Instagram’s Paid Partnership label. Every brief tells you what to use.

What happens after I join?

We’ll email you when a project fits you. Projects open in waves, so not everyone gets an invite right away.

Who runs Pepa?

Pepa is built by Ancher.ai. Brands come to Pepa for content from real people, and we bring those projects to creators.

Real people. Real fast.
Be one of them.

Join free. We’ll send your first invite when a project fits.

Join as a creator

Free, about a minute. We’ll email you when a project fits.

By joining, you agree to our Terms and Privacy Policy. We will never ask you to pay or buy anything.